Profile Links
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Dr P T Vijaya Rajakumar
- Professor
- Nehru Institute of Engineering and Technology
Publications 2012 - 2023
Publications
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2
Journal Articles
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1
Book Chapter
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1
Projects
Personal Information
Dr P T Vijaya Rajakumar
Male
171, Jamiya Nagar, Kovai Pudur Department of Management Studies, Nehru Institute of Engineering and Technology
Coimbatore, Tamil Nadu, India - 641105
Experience
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Professor
Department of Management Studies
Nehru Institute of Engineering and Technology
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Assistant Professor (Grade-III)
MBA
RVS Educational Trusts Group of Institutions, Coimbatore
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Lecturer - Senior Scale
MBA
Meenakshi College of Engineering
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Faculty Associate
MBA
Alagappa Institute of Management
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Project Associate
MBA
Alagappa Institute of Management
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Marketing Executive
Marketing
MICROTECH COMPUTER ACADEMY
Qualification
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Ph.D.
Alagappa Institute of Management, Alagappa University
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M.Phil.
Alagappa Institute of Management, Alagappa University
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PGDCA
CITRD, Tamilnadu
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MBA
VHNSN College, Madurai Kamaraj University
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BA
Sivanthi Adithanar College, Manonmaniam Sundaranar University
Honours and Awards
2023
Edupreneur 2023
Nehru Group of Institutions, Coimbatore
2021
Best Faculty Award (Senior Category)
Vertex Research and Technology, Trichy
2019
Shri P.K. Das Memorial Best Faculty Award 2019 in Senior Category
Nehru Group of Institutions, Coimbatore
2023
Edupreneur 2023
Nehru Group of Institutions, Coimbatore
2021
Best Faculty Award (Senior Category)
Vertex Research and Technology, Trichy
2019
Shri P.K. Das Memorial Best Faculty Award 2019 in Senior Category
Nehru Group of Institutions, Coimbatore
2018
Individual contribution and Team support for Promotion activities
Nehru Institute of Engineering and Technology
2018
Bestowal of Gratitude
Nehru Institute of Management Studies
2015
Senior Educator & Scholar Award
National Foundation for Entrepreneurship Development (NFED)
2013
Nodal Officer
Electoral Roll of the District Election Office, Coimbatore
Doctoral Theses Guided
2020
A STUDY ON BRAND LOYALTY MEASUREMENT AND MODEL DEVELOPMENT WITH REFERENCE TO REGIONAL NEWSPAPER IN COIMBATORE CITY
Mrs. B. Chitra, Bharathiar University, Coimbatore
2020
AN EMPRICAL STUDY ON MEASUREMENT OF BRAND EQUITY IN TRADITIONAL LIFE INSURANCE PLANS WITH SPECIAL REFERENCE TO TAMILNADU
Mr.R.Calvin, Bharathiar University, Coimbatore
2020
A STUDY ON BRAND LOYALTY MEASUREMENT AND MODEL DEVELOPMENT WITH REFERENCE TO REGIONAL NEWSPAPER IN COIMBATORE CITY
Mrs. B. Chitra, Bharathiar University, Coimbatore
2020
AN EMPRICAL STUDY ON MEASUREMENT OF BRAND EQUITY IN TRADITIONAL LIFE INSURANCE PLANS WITH SPECIAL REFERENCE TO TAMILNADU
Mr.R.Calvin, Bharathiar University, Coimbatore
Membership In Professional Bodies
2013
All India Management Association
Life member
2009
HRD Network, Chennai Chapter
Member
2008
Madurai Management Association
Member
2013
All India Management Association
Life member
2009
HRD Network, Chennai Chapter
Member
2008
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Madurai Management Association
Member
Membership In Committees
2023
Finance Committee of Nehru Arts and Science College, Coimbatore
Management Nominee
2023
Board of Studies, MBA, NIET
Chairman
2021
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IQAC, Nehru Institute of Engineering and Technology, Coimbatore
Academic Expert
2023
Finance Committee of Nehru Arts and Science College, Coimbatore
Management Nominee
2023
Board of Studies, MBA, NIET
Chairman
2021
IQAC, Nehru Institute of Engineering and Technology, Coimbatore
Academic Expert
2021
APJ Kalam's Vision Club
Director
2017
Promotional Activities for Nehru Group of Institutions
Convener
2015
APJ Kalam's Vision Club
Coordinator
2013
Selection of Research Associate for ICSSR - MRP, Alagappa University, Karaikudi
External Expert
2013
Performance Appraisal of Faculties for Nehru Institute of Engineering and Technology
Convener
2010
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P.K. Das Memorial Best Faculty Award, Nehru Group of Institutions
Internal Judge
